What is Social Media Marketing?
Social media is the collective term for social and business networking sites such as LinkedIn, Twitter, Facebook, Google + and social sharing sites such as; Pinterest and Flickr.
It is the modern day, faster equivalent of word-of-mouth marketing.
Why is Social Media important for businesses?
Social media enables companies to engage with their consumers on a personal level and get to know their potential customers before targeting them with tailored marketing materials. Social Media facilitates transparency and openness, which must be reflected in the content shared by the organisation. If the company can convey openness and transparency through the content that they share then they will build a loyal, trusting consumer fan base.
What we can offer your business:
Social Media Health Check
If you have already made a start on your social media marketing then we can offer expert analysis, recommendations and guidance to optimise the results you see from your efforts.
We advise on the most relevant social media channels for your business, provide analysis and guidance of the current channels used and how to optimise usage. We also advise on the integration of digital channels with traditional marketing channels – key to a successful digital marketing campaign.
PAYG Social Media Marketing
If carrying out your own digital marketing in-house is preferential then we can offer one-to-one and group training sessions. This will include a training manual tailored to your organisation; A comprehensive guide to getting the most out of your social media marketing channels. But if you require us to do this for you, we can, for a fixed monthly price take care of all of your:
- Facebook Marketing
- Google+ Marketing
- Twitter Marketing